For the past four years, INN and IRE have worked together to create a program specifically tailored to the needs and issues facing nonprofit investigative newsrooms. This year, on Thursday, June 26th in San Francisco, we will offer a day filled with opportunities, workshops and idea sharing designed to provide the maximum value to nonprofit news organizations and the executives charged with leading them.
If you plan to attend INN Day at the IRE conference, you may RSVP by using this jotform application here. Those who RSVP will get a free lunch, on us, and we will get you in the workshop of your choosing. See schedule below.
8:30 – 9:00 am Trends in News Revenue: The View From 30,000 Feet (with a detour) – Jesse Holcomb, Pew Research Center
9:00 – 10:30 am The latest on Philanthropy for Nonprofit News and Media Organizations – This past year has seen several foundations move-on from supporting news and media, new foundations begin to invest in the space and long-serving foundations re-commit. This year also saw unprecedented scrutiny of the ethics of philanthropy and journalism by media watchers who question the independence of the organizations supported. This panel will look at the state of philanthropy in the space, and discuss ways to avoid ethical questions inherent in this type of support. Moderated by Jesse Holcomb of the Pew Center, the panel will feature Sue Hale of the Ethics & Excellence in Journalism Foundation, Tom Glaisyer, of the Democracy Fund and others to be announced.
10:30 – 10:45 am Break
10:45 am – 12:30 pm INN Member Programs – Over the past four years, INN has steadily been building its programs and benefits for members. With now 100 member organizations, these presentations will review the breadth of opportunities available to members to generate revenue, create efficiencies and increase impact:
- Largo Project: A Leading-edge Responsive-design WordPress Stack for Investigative Journalism (Adam Schweigert, Director of Technology – INN)
- INN Insurance Programs: E&O, D&O & Subsidies (Melodie Iwai, Director of Finance & Administration – INN)
- Community Journalism Executive Training (CJET) (Kevin Davis, CEO – INN)
- Revenue Opportunities (Lisa Williams, Director of Revenue Generation – INN)
- Data & Editorial Collaboration (Denise Malan, Director of Data – INN/IRE)
- Filmed Entertainment Opportunities (Kevin Davis, CEO – INN, & guests)
12:30 – 1:00 pm Break (Boxed lunch to be provided)
1:00 – 2:30 pm Revenue Generation Lightning Rounds – Five INN member organizations have been selected to make a 5-10 minute presentation about a key growth and/or revenue driver for their organization. Each presenter will focus on the revenue projections, cost of acquiring the revenue, risks if any and strategic benefit to their organization. Moderated by Texas Tribune fellow & SMU Journalism Professor, Jake Batsell.
- Tim Griggs, Jake Batsell, Texas Tribune Fellows: “Lessons from both Inside & Out” the Texas Tribune
- Andy Hall, Wisconsin Center “Beyond the News Cycle: Investigative Journalism + Art”
- Lila LaHood, SF Public Press “Lessons Learned from Kickstarter”
- Lyle Muller, IowaCenter “Taking Investigative Journalism to Commercial Radio”
- Naomi Schalit, Maine Center “Successfully Executing an End-of-Year Fundraising Campaign.”
- Joe Bergantino, NECIR “Converting Audience Engagement into Financial Support”
2:30 – 2:45 pm Break
2:45 – 4:15 pm Breakout Sessions – Attendees to elect which breakout to join ahead of time via Jotform
- Membership for Nonprofit Newsrooms
- Collaborative Opportunities in Data
- Impact Metrics & Measurement
- Visually Telling True Stories: Opportunities in Film, TV, Cable & Broadband
- Leveraging WordPress via INN’s Largo CMS
4:15 – 4:30 pm Break
4:30 – 6:00 pm INN & Public Media: The New and Growing Alliance, A discussion of the various models that INN members are already working with various public media entities and, more importantly, the strengths and risks in long-term collaboration between INN members and public media. Moderated by Brant Houston with panelists Margie Frievogel, St. Louis Public Radio, Jason Alcorn of InvestigativeWest, Lorie Hearn, Investigative Newsource and more.